Women’s Month: Soshanguve entrepreneur turns street scone business into a dream of building a bakery

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MIss Lucy Mohale at her Selling Spot in Soshanguve Block TT.

For 29-year-old Ms Lucy Mohale, selling scones on the streets of Soshanguve is more than a way to make a daily income. It is a business she hopes will eventually grow into a bakery, creating employment opportunities for others.

Ms Mohale has been selling scones for more than two years at a spot in Soshanguve Block TT, near Rodney Mokoena Primary School. She also accepts customer orders as part of her growing business.

Her journey into baking began at an early age, and she eventually turned it into a source of income.

She said the business has become an important part of her daily life, allowing her to earn an income while working for herself. Unlike many street vendors, she regularly sells her products while dressed in formal clothing.

For her, the choice is deliberate.

She said she dresses formally to look presentable and clean while working, adding that she deeply respects and loves what she does. However, running a street-based business has not been without challenges.

Ms Mohale said some days are profitable while others are not, making income unpredictable. Sudden changes in the weather can also affect her work because she sells outdoors. She also highlighted challenges faced specifically as a woman working on the street.

She said some men and boys have harassed her while she is working and have pressured her to provide her personal contact details. She said the incidents have not escalated into violence, but the behaviour remains a concern. Despite these challenges, she remains focused on growing her business.

She mentioned her efforts to expand, but it has been challenging to find individuals who are committed to working consistently and taking the business seriously. Her long-term ambition is to expand the business to the point where she can employ others, as she believes this could allow her to contribute, in her own small way, to addressing unemployment among young people.

She said working for herself has also changed her perspective on employment. After experiencing the pressure and demands of building her own business, she believes entrepreneurship can give people greater control over their work.

For young people who are struggling to find employment, Ms Mohale’s message is simple: patience and perseverance are important.

She encouraged young people not to give up when circumstances become difficult, but to remain strong and continue pursuing what they want.

“Patience is everything. Even in hard times, never give up. Stay strong and chase what you want,” she said.